Sula Vineyards Joins IndiGo as Beverage Partner for Widebody Aircraft Launch

National, 4^th March 2025: Sula Vineyards, India's leading producer, is delighted to partner with IndiGo, India’s preferred airline, to bring the finest beverage experience onboard. As IndiGo launches its widebody aircraft on the Delhi–Bangkok–Delhi route starting March 1, 2025, this collaboration marks a milestone in making Indian flavours more accessible to traveller’s.

Taking the promise of India by IndiGo forward, the airline is committed to showcasing the best of Indian brands to a global audience. This collaboration with Sula Vineyards brings a specially curated beverage experience on board IndiGo’s widebody aircraft. Travellers can now indulge in Sula’s premium canned selections—Sula Chenin Blanc and Sula Red Zinfandel. Sula Chenin Blanc is a crisp, refreshing white beverage with tropical fruit notes, while Sula Red Zinfandel is a rich, bold drink with vibrant berry flavours, making them the perfect companions for an elevated journey.

“This collaboration marks a significant milestone in bringing Indian wines to a wider audience. As India’s leading wine brand, Sula is proud to partner with IndiGo to introduce Sula in Cans aboard its widebody flights. With Sula Chenin Blanc and Sula Red Zinfandel, travellers can enjoy a thoughtfully crafted beverage experience in-flight, elevating their journey with quality and taste. This partnership reinforces our shared commitment to showcasing the best of India and making Indian wines a preferred choice for travellers worldwide.”

Rajeev Samant, CEO, Sula Vineyards, on the partnership

With Sula Vineyards and IndiGo coming together, this partnership ensures that passengers experience a seamless fusion of comfort, luxury, and the finest flavours from India, setting new benchmarks in international travel.

About Sula Vineyards

Sula Vineyards Limited is India’s largest wine company, commanding over 50% of the domestic wine market. With an expansive portfolio of almost 70 labels across various price points and a thriving wine tourism business— including a luxurious resort and wine-themed restaurants in Nashik and near Bangalore— SULA has established itself as the preferred wine brand for discerning Indians. With five state-of-the-art wineries in Maharashtra and Karnataka, Sula crafts authentic, artisanal wines, producing and distributing over 1 million cases across India annually. We introduced the country’s first Winery Tasting Room in 2005 and opened India’s first vineyard resort in 2010, which today welcomes over 400,000 visitors each year. From its modest origins in Nashik over two decades ago, Sula has risen to prominence, playing a pivotal role in revolutionizing the Indian wine industry. As a true pioneer, Sula not only established Nashik as the world’s newest premium wine region but also firmly placed India on the global wine map. Our wines have consistently garnered prestigious awards, including honors at the Decanter World Wine Awards and the International Wine Challenge, underscoring our commitment to quality and innovation. At Sula, we are dedicated to leading the Indian wine industry into the future by continuously innovating and launching exciting new products that resonate with the evolving tastes of our customers. Our commitment extends beyond wine; we are deeply invested in supporting the local rural economy and prioritizing sustainability in all our operations. As one of Asia’s most sustainable wine producers and a Gold Member of the International Wineries for Climate Action (IWCA), Sula is resolutely committed to achieving net-zero emissions by 2050.