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Strategic decision after witnessing favorable response from the Pune market
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Pune, 29th May 2019: Upsouth, Pune’s popular South Indian destination has recently launched its 8th outlet in Undri, Pune. With market loving brands such asbonsouth and Billionsmiles Catering, today Billion Smiles has come up with numerous Upsouth outlets, serving entire Bangalore and Pune with its authentic South Indian fusion dishes. Other than Undri, the brand’s outlets have been successfully operating in seven other locations in Pune namely Viman Nagar, Pune Airport, Wanowarie, Aundh, Wakad, Chandini Chowk and Phoenix Market City.
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Known for its famous South Indian fusion signature dishes such as the South Indian Burger - Uthly, Malabari Parota sandwich, Sabudana Cheese Vada, Mango Moksha, Healthy Super Grain Paratha, etc., the brand plans to position itself as India’s best South Indian Fusion restaurant.With great offers, value pricing, dynamic interiors with lightning-speed service in hygienic and LIVE Kitchen atmosphere, Upsouth is an ideal self-service and sit-down restaurant. The outlet’s menu also offers universal favorites like –varieties of Idli and Dosa, Medu Wada, Uthappam, Filter Coffee, Paddu and many more.
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Commenting on the launch, Kumar Gaurav, Vice President, Billionsmiles Hospitality Pvt Ltd., says, “We decided to come up in Undri, after the huge success of the 2 new outlets that were recently launched in Chandani Chowk and Wanowarie.Undri is a perfect target market for us due to the mix of bachelors, IT professionals, students and families living in this area. “
“Keeping pace with modern world, Upsouth redefines the experience of Indian and South Indian Cuisine for you with an upbeat and contemporary touch. We offer healthy, delicious, fresh and wholesome Indian and South Indian vegetarian food in a modern format. The dishes are priced very competitively with the average spends per person ranging between Rs.80-90 only”, comments Corporate Executive Chef - Manu R Nair