Biryani reigns supreme this Ramzan with close to 6 million orders: Swiggy order analysis

Close to 15% increase in Biryani orders on Swiggy compared to a regular month

Hyderabad savoured over 1 million biryanis and half a million plates of haleem during Ramzan

Chicken Biryani, Mutton Haleem, and Samosa top the Charts in 2024

National, 10^th April 2024: Swiggy, India’s leading on-demand convenience platform, has unveiled its Ramzan order analysis, revealing the nation’s continued love affair with Biryani during the holy month. Close to 6 million plates of Biryani were ordered during this period, marking a 15% increase compared to regular months. Hyderabad stood out by ordering over a million plates of Biryani and 5.3 lakh plates of Haleem. Traditional favorites like Biryani, Haleem, and Samosa continued to dominate the Iftar table, showcasing their enduring popularity during Ramzan.

During Ramzan, Swiggy witnessed a 34% increase in Iftar orders between 5:30 to 7 pm. The top items ordered nationally for Iftar were Chicken Biryani, Mutton Haleem, Samosa, Falooda and Kheer. 

During Ramzan, there was a significant increase in orders for popular dishes across the nation compared to normal days. Haleem saw a huge increase of 1454.88%, followed by Phirni with an 80.97% increase. Malpua orders went up by 79.09%, while Falooda and Dates saw increases of 57.93% and 48.40% respectively.

Ramzan’s Sweet Spot Mumbai, Hyderabad, Kolkata, Lucknow, Bhopal and Meerut saw a drastic increase in orders placed for Iftar sweet dishes including Malpua, Dates and Phirni. 

Note: The above findings are based on an analysis of orders placed on Swiggy from March 12^th to 8^th April 2024.  

About Swiggy:

Swiggy is India’s pioneering on-demand convenience platform, catering to millions of consumers each month. Founded in 2014, its mission is to elevate the quality of life for the urban consumer by offering unparalleled convenience. With an extensive footprint in food delivery, Swiggy Food collaborates with nearly 2 lakh restaurants across 600+ cities. Swiggy Instamart, its quick commerce platform operating in 25+ cities, delivers groceries and other essentials across 20+ categories in 10 minutes. Fueled by a commitment to innovation, Swiggy continually incubates and integrates new services like Swiggy Dineout and Swiggy Genie into its multi-service app. Leveraging cutting-edge technology and Swiggy One, the country’s only membership program offering benefits across food, quick commerce, dining out, and pick-up and drop services, Swiggy aims to provide a superior experience to its consumers.

For more information, visit www.swiggy.com

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