Campari's Bar Takeover at Hakkasan Bandra Sets a global standard for Mixology in Mumbai

India, 31st July 2023: Campari, the world-renowned Italian aperitif, recently hosted an extraordinary bar takeover event at Hakkasan Bandra. The takeover was hosted by two internationally acclaimed mixologists, Tommaso Cecca, Global Head of Camparino Licensing & Mixology, and Saverio Casella, a Bartender from the prestigious Camparino Bar in Galleria, Milan. With a coveted spot on The World's 50 Best Bars in 2021 list and the World's Best Bars 2022 list, Camparino Bar set a new standard for mixology excellence, captivating the hearts and taste buds of Mumbai's discerning audience.

The exclusive event brought together experts from the alco-bev industry, celebrities, influencers, and esteemed food and drink lifestyle contributors, resulting in an evening of unparalleled mixology brilliance that immersed guests in the artistry of Campari cocktails. Celebrities like Nia Sharma, Shama Sikander, Sahil Anand, Tridha Choudhury, Vivaan Shah, Akanksha Puri, and more added to the glitz and glamour, making it an unforgettable experience.

Throughout the evening, guests indulged in four carefully curated cocktails, each thoughtfully crafted to showcase the mixologists' unique approach to mixology. The cocktails, which blended global techniques, mesmerized both the eyes and taste buds, leaving a lasting impression. The event effectively demonstrated the diversification of Campari in cocktails, illustrating the Italian aperitif's versatility in crafting a delightful array of classic and innovative concoctions. Embracing the essence of authentic Italian café culture, the Campari Bar takeover offered an exclusive "I was there" experience that transported attendees to the heart of Mumbai.

"We are thrilled to bring the magic of Camparino Bar to Mumbai and showcase our craft at Campari's bar takeover event at Hakkasan Bandra. It was a fantastic opportunity to share our passion for mixology and demonstrate the diverse potential of Campari in crafting unique and unforgettable cocktails. Mumbai's vibrant and enthusiastic audience made this experience even more special, and we are grateful for the warm reception we received. We look forward to returning to this dynamic city and continuing to elevate the world of mixology together."

 Tommaso Cecca, Global Head of Camparino Licensing & Mixology at Camparino Bar in Galleria, Milan

The Campari Bar takeover was part of an exclusive schedule, limited to only four key Asian markets: India, Japan, Hong Kong and Indonesia. Kicking off its bar takeover journey in India, Mumbai was the first city that was finalised due to its vibrant and enthusiastic audience and was the perfect choice for this unparalleled experience.

The event received widespread acclaim from attendees and the industry, solidifying Campari's position as a trailblazer in the global cocktail scene. As the flavors and memories of this exceptional evening linger, Mumbai eagerly awaits the next chapter in Campari's bar takeover journey.

About Campari Group: 

Campari Group is a major player in the global spirits industry, with a portfolio of over 50 premium and super premium brands, spreading across Global, Regional, and Local priorities. Global Priorities, the Group’s key focus, include Aperol, Appleton Estate, Campari, SKYY, Wild Turkey e Grand Marnier. The Group was founded in 1860 and today is the sixth-largest player worldwide in the premium spirits industry. It has a global distribution reach, trading in over 190 nations around the world with leading positions in Europe and the Americas.

The Group’s growth strategy aims to combine organic growth through strong brand building and external growth via selective acquisitions of brands and businesses. Headquartered in Sesto San Giovanni, Italy, Campari Group owns 22 plants worldwide and has its own distribution network in 23 countries. The Group employs approximately 4,000 people. 

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