Epigamia elevates the healthy-snacking realm with the launch of Greek Yogurt loaded with Oats & Seed Mix

Mumbai, February 21, 2024: Drums Food International’s flagship brand, Epigamia, has extended its Greek yogurt range with an addition of ‘Greek Yogurt + Oats & Seed Mix’. The yogurt is premixed with oats, chia, flax, and amaranth seeds. It is sweetened with honey and date syrup. And with no white or refined sugar, it becomes the perfect healthy cup.

Over the years, consumer research unearthed a major use-case of yogurt – the yogurt bowls! Many discerning consumers make their personalized yogurt bowls by adding nuts and seeds. This was a major opportunity to create a product that elevated consumer convenience and was the perfect on-the-go solution. The brand eventually crafted a high-protein, naturally sweetened yogurt ready with their favorite add-ons.

The oats and seed mix adds a delightful crunch to the already loved creamy and smooth texture of the Greek yogurt. It is perfect for breakfast or as a convenient on-the-go snack.

“In essence, our Greek Yogurt + Oats & Seed Mix is more than just a delectable treat for the taste buds – it is a thoughtfully crafted ensemble of ingredients that contribute to your healthy lifestyle.  The market trends indicate a growing preference for snacks that do not compromise on taste while prioritizing health benefits. We have always been strong advocates of health as well as activists of taste and hence, our innovative products, like the Greek Yogurt + Oats & Seed Mix, is a reflection of our philosophy.”

Rahul Jain, Co-Founder and CEO, of Epigamia

Epigamia remains at the forefront of transforming dairy products, and the introduction of the ‘Greek Yogurt + Oats & Seed Mix’ underscores the brand’s dedication to providing inventive and delightful choices for health-conscious consumers.

The ‘Greek Yogurt + Oats & Seed Mix’ is now available at Swiggy, Zepto, BlinkIt, BigBasket and epigamiastore.com

About Drums Food International:

Drums Food International is a new-age FMCG company, makers of Epigamia – one of India’s leading health snack brands. Epigamia has become popular across a wide consumer demographic owing to its unique and contemporary product offerings.  The brand retails across approximately 20,000+ touchpoints in 30+ towns with 24 SKUs at the moment, which includes modern trade chains like DMart, Reliance, Nature’s Basket, and More retail; e-commerce platforms like Big Basket, Swiggy, Amazon, Zepto, BlinkIt, and numerous general trade retailers.

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