THV launches its AI-powered hotel management system, Hotel Superhero, as a SaaS offering for independent hotels

• The move is aimed at making THV’s cutting-edge technology accessible to the market at  large. It will allow the company to monetise its core strengths and develop alternate operating models for engaging with independent hotels. 

30th September 2025, Bangalore: Treebo Hospitality Ventures (THV), India’s leading hotel company in the affordable segment, today announced the launch of its revolutionary AI-powered, voice-and-chat based hotel management system, Hotel Superhero, as a SaaS offering for independent hotels. Over the last ten years, THV has used cutting-edge technology to successfully launch and scale hotel brands like Treebo and Medalio in the economy and mid-market segments, which have historically been seen as unviable by other industry players. The Company is now making the same technology, which powers more than 750 of its hotels, accessible to the broader industry in the form of a comprehensive, cloud-based, all-in-one hotel management system. Starting at just Rs 49/room/month with a 3-month free trial, the move can truly democratise access to powerful technology for the hotel industry. 

Hotel Superhero offers hotels an unprecedented capability in the form of SuperBot, an AI chat agent that allows hotel staff to perform complex operational tasks by simply giving voice instructions. Check ins, check outs, recording payments, searching bookings and many more day-to-day tasks in a hotel, which typically require 10-15 minutes each and handling of complex screens by the front office staff, can be done in seconds on SuperBot through simple, natural language instructions. SuperBot is multi-lingual and can seamlessly switch across languages depending on the user’s preference. Independent hotels and regional hotel chains face constant challenges of lost revenue  opportunities, dissatisfied guests, and demotivated staff. Unlike their counterparts in large, organised chains, they neither have the luxury of deploying excess manpower, nor the access to powerful yet affordable technology solutions. The launch of Hotel Superhero is aimed at plugging this white space in the market. With comprehensive modules for all aspects of hotel operations - including Property Management System, Revenue Management System, Channel Manager, Point of Sale (POS), Guest Communication Tools, Dashboards & Reporting, and a lot more - Hotel Superhero gives hoteliers a much-needed solution which is simple, powerful, and affordable. 

“Independent hoteliers have always been the underdogs of the industry managing multiple challenges  with limited resources. With Hotel Superhero, we are giving them a partner they can truly rely on.  This platform has been designed to boost profits, delight guests, and simplify operations, everything a hotelier needs to turn their independent hotels into a big business, and compete effectively with bigger chains. This is the same technology that powers all the brands in our own portfolio - including Treebo, Park Inn & Suites by Radisson, Mercure, and Ibis. For THV, this is a way to become relevant to a much larger part of the industry. We may not be able to work with all hotels under one of our brands. But we can certainly work with everyone through this revolutionary technology”

Sidharth Gupta, Co-founder & CEO of THV

About Treebo Hospitality Ventures (THV) 

Treebo Hospitality Ventures (THV) is one of India’s leading hospitality companies focused on the economy-to-mid-market segments, with a mission to democratise the joy of travel. Operating 750+ hotels across 120+ cities and a portfolio of 15,000+ keys, THV’s brands include Itsy Hotels, Treebo, and Medalio. THV is also the exclusive master franchisee in India for the global hospitality leader, Accor, for the “Mercure” and “Ibis” brands. In addition, THV operates Hotel Superhero, a proprietary, cloud-based hospitality tech platform that empowers hoteliers with cutting-edge solutions for operations, reservations, and guest management.