Centara Reserve Samui Marks Four Years of Personalised, Design-Led Luxury Hospitality as Thailand’s Leading Luxury Resort

Koh Samui, Thailand, November 13, 2025.  Centara Reserve Samui, the first in Centara’s curated luxury collection of hotels in Thailand, will proudly celebrate its 4th anniversary this December, having achieved a remarkable milestone: winning prestigious awards and marks Four Years as Thailand’s Leading Luxury Resort, Announces Expansion to Krabi.

Since opening its doors in 2021, the resort has set new benchmarks for luxury hospitality in Thailand, combining refined design, immersive dining, and holistic wellness with award-winning service, earning recognition as one of Asia’s most distinguished island sanctuaries, delivering extraordinary experiences that have captured the hearts of discerning travellers from around the world. 

Discover Timeless Island Living

Unwind in sophisticated tropical splendour at Centara Reserve Samui, an iconic sanctuary on Koh Samui’s most sought-after stretch of Chaweng Beach. A Prime Location on Koh Samui’s Most Celebrated Shoreline. Set against powder-soft sands and turquoise waters, the resort blends timeless colonial charm with contemporary design, creating a stage for experiences both intimate and extraordinary.

Centara Reserve Samui showcase a personalised concept of bespoke luxury escapes. Crafted for travellers who seek meaningful experiences in exclusive settings, the resort tells the story of its destination through its design, service, and immersive experiences. Through the vision of renowned design firm AvroKO the property seamlessly blends colonial inspiration with traditional Thai woodcraft and contemporary elegance. 
 
From the moment guests enter the light-filled lobby adorned with a handcrafted wooden Lighting, to the spacious suites and pool villas featuring white-washed oak and intricately carved wood details, every corner of the resort exudes sophistication. Outside, alfresco pavilions and living areas frame stunning ocean views, providing a serene backdrop for relaxation and reflection. 

Step into Reserve Gastronome, a journey of exquisite flavours

The resort also offers six extraordinary culinary journeys all offering diverse dining experiences across three distinctive venues.

Salt Society Beach Bar & Kitchen, is the island’s bespoke destination, offering a chic, laid-back vibe with fresh seafood, handcrafted cocktails, locally sourced seafood, fine wines, and creative cocktails are presented with understated flair, while curated playlists set the tempo for sunlit afternoons and unforgettable nights.

Every Sunday, Salt Society comes alive with the renowned Vitamin SEA Brunch, a beachfront feast of fresh seafood on ice, premium barbecue with chimichurri, vibrant sides, decadent desserts, and the rhythm of live music with a resident DJ. It is the island’s ultimate Sunday ritual, blending flavour, rhythm, and oceanfront ambience.

The Terrace begins the day with abundant breakfast spreads and continues throughout with comfort food from around the world is on the menu, all presented with contemporary flair.  

Sa-Nga – Redefined Thai Cuisine. Thai culinary heritage is elevated with modern artistry, where timeless flavours are reimagined through innovative techniques. The result is a refined dining journey that honours Thailand’s rich cultural heritage while presenting it in a fresh, sophisticated way.

Act 5 – The Grill, the Ultimate Steakhouse Experience. Exceptional meats, Thai Wagyu beef, and fresh seafood are grilled to perfection in our KOPA ovens. Classic steakhouse dining is redefined with contemporary flair, offering a signature stage for crafted indulgence.

The Gin Run, our signature gin bar where artistry and innovation meet. Handcrafted creations made by our resident mixologist celebrate the spirit of gin, infused with botanicals, herbs, and island-grown ingredients. From timeless classics with a tropical twist to bold new blends layered with character, each pour tells its own story. With an atmosphere both chic and inviting, The Gin Run is the perfect setting to sip, savour, and discover the art of gin in paradise.

Pool Bar is your poolside delight, offering refreshing cocktails, light bites, and relaxed tunes beside sparkling waters. Whether basking in the sun or unwinding in the shade, it’s the perfect setting for leisurely afternoons and laid-back gatherings.

Private beach dinners under the stars and personalised in-room dining complete the journey - each carefully curated to spark connection, celebrate flavour, and write new Reserve stories.

These venues, along with the resort’s other culinary offerings, create memorable dining moments rooted in local flavours and luxurious settings, making every meal a celebration of Samui’s finest produce.  

Well-being Innovation at the World’s First Reserve Spa Cenvaree

Well-being is also at the heart of Centara Reserve Samui at Reserve Spa Cenvaree, a global first for the Centara brand. is a serene sanctuary that boasts its own Organic Herb Garden, where skilled therapists escort guests to personally select and handpick their treatment ingredients, which are then blended and infused in oils and clays for their own inspiring spa journeys that pamper and cultivate a deep sense of wellbeing.  

With seven treatment rooms complete with steam and sauna facilities, The spa embodies Centara’s philosophy of holistic well-being, offering treatments that balance tradition with innovation.

Spa Cenvaree is a multi-award-winning operator delivering exceptional spa journeys inspired by traditional Thai healing with over 35 spas in South-East Asia and the Middle East.  

Award-Winning Excellence 

Centara Reserve Samui has garnered a series of prestigious awards, cementing its status as one of Thailand’s leading luxury resorts. The accolades include: 

• Travel + Leisure Luxury Awards Asia Pacific 2025 - the Beach + Island Resorts category.​
• TripAdvisor Traveller’s Choices Awards – Best of the Best
• Haute Grandeur Global Excellence Award​ - Outstanding Customer ​review
• DestinAsian Reader’s Choice Award 2025 - Thailand’s ​top 10 best resort in 2025​
• Smart Travel Asia Traveller’s Choice Award 2025 - top 10 wedding hotels in Asia​
• Navigator Most Wanted Awards Hospitality Award 2025​

These awards reflect the resort's dedication to curating unforgettable experiences and its growing reputation among international travellers seeking elevated island escapes.

Celebrating Four Years of Timeless Island Living

To mark the milestone, Centara Reserve Samui is introducing an exclusive celebratory package: Reserve Chapter 4. This experience includes daily breakfast for two, round-trip airport transfers, a holistic spa journey with extended treatment time, a Gin Run Mixologist Class, signature cocktails across multiple venues, and an exclusive resort credit for guests staying in suites and villas.  

To mark this special occasion, Centara Reserve Samui invites guests to indulge in exclusive anniversary offers: https://www.centarahotelsresorts.com/centarareserve/crs/reserve-chapter-4
 
 On this special day of celebration

• Join us for the Resort’s Blessing Ceremony on 1^st December 2025, beginning at 09:09 hrs. at the Garuda & Spirit House, followed by a Monk Blessing Ceremony at 10:09 hrs. at Event Hall 1.
• Reserve Chapter 4 Lucky Draw – Celebrate with us and stand a chance to win from over 44 exclusive prizes, available to guests staying between 1^st - 4^th December 2025.
• Each room will receive one “Your Culinary Journey” passport, inviting guests to collect stamps and indulge in a curated dining experience across our signature restaurants, each offering a special reward along the way:
 - The Terrace: Mango Sticky Rice
 - Sa-Nga: Thai Welcome Drink
 - Act 5 – The Grill: A Glass of Red Wine
 - Salt Society Beach Bar & Kitchen: A Homemade Digestive Shot upon Completion
A fully stamped passport entitles guests to enter the Reserve Chapter 4 Grand Draw, with exciting prizes to be won. Rewards are presented at the time of dining. Valid from 1^st - 20^th December 2025.
• Relax & Rejoice at Reserve Spa Cenvaree – Enjoy an additional 40 minutes with any 90-minute treatment booked at the award-winning Reserve Spa Cenvaree.
Valid from 1^st - 20^th December 2025.

Looking Ahead: Expansion to Krabi

As Centara Reserve Samui celebrates its fourth year, Centara is preparing to expand its Reserve brand to new horizons. A new property, Centara Reserve Krabi, is set to debut in the near future, extending the Reserve collection’s signature blend of luxury, curated experiences, and personalised service to one of Thailand’s most spectacular coastal destinations.

Neil Li, Corporate Director of Operations – Centara Reserve & The Centara Collection, and General Manager at Centara Reserve Samui, said: “Our anniversary is both a milestone and a reflection of the unforgettable journeys our guests have shared with us over the past four years. Centara Reserve Krabi will mark an exciting new chapter in our story, as we continue to raise the bar for luxury hospitality in Thailand and beyond.”

Where Stories are Written 

After four successful years, Centara Reserve Samui is proud to have reached this milestone and looks forward to continuing its journey as a leader in luxury hospitality. As the first Centara Reserve property, it will continue to inspire travellers to create new stories filled with unforgettable experiences, setting the tone for future Centara Reserve destinations around the world.