ELIVAAS Introduces ‘Reserve’ Loyalty Programme to Elevate Guest Experience

The new tier-based initiative offers personalised rewards, exclusive benefits, and seamless digital access for the guests.

New Delhi, 12th December 2025: ELIVAAS, India’s premier luxury villas & apartments brand, has announced the launch of ELIVAAS Reserve, a new loyalty programme aimed at enhancing the experience of its guests. Rolled out across all ELIVAAS properties, Reserve is designed as a tier-based that rewards the guests with exclusive perks and privileges.

Members can look forward to benefits such as complimentary upgrades, early check-ins, late check-outs, priority support, and cashbacks along with specially curated experiences to make each stay more memorable. ELIVAAS now has a presence across 10 states and 35 locations covering key leisure destinations, and this loyalty programme applies across all three brands — ELIVAAS, Alaya Stays by ELIVAAS, and ELIVAAS prive’. The programme also offers a seamless digital interface through the ELIVAAS website, making enrolment and reward redemption effortless.

“ELIVAAS Reserve marks an important step in strengthening our relationship with our guests and deepening the value we deliver with every stay. As ELIVAAS continues to grow, our focus remains on creating a seamless, rewarding and personalised experience. This programme is designed to recognise and retain our most valued guests while reinforcing our commitment to service excellence and long-term customer engagement.”

Ritwik Khare, Founder & CEO, ELIVAAS,

ELIVAAS Reserve is thoughtfully structured across multiple membership tiers—Blue, Silver, Gold, and Diamond—each unlocking elevated experiences and recognition for loyal guests. From premium stays and exclusive access to personalized concierge services to cashback on every stay, every level has been crafted to offer more comfort, convenience, and connection with the brand.

ELIVAAS plans to promote Reserve actively across its digital and social media platforms, encouraging loyal guests to become part of this exclusive journey.