Preferred Hotels & Resorts Expands Portfolio In Egypt

• Preferred Hotels & Resorts Strengthens Regional Presence in the Middle East and North Africa with Six New Members, Including the Brand’s Debut into Egypt’s luxury Nile cruise segmen 
• SUMMARY: Preferred Hotels & Resorts has announced a major expansion in Egypt through a strategic partnership with Wings Encora Collection. The brand welcomes six new members to its global portfolio: one beachfront resort in Sharm El Sheikh and five luxury Nile cruise experiences, marking its debut in Egypt’s cruise sector.

London, United Kingdom – December 16, 2025:  Preferred Hotels & Resorts, the world’s largest independent luxury hotel brand, has announced a significant expansion of its presence in the Middle East and North Africa (MENA), following a strategic partnership with Wings Encora Collection, a pioneering hospitality entity in Egypt. This expansion includes six new properties (including one hotel and five cruise experiences) joining the brand’s global portfolio, offering guests family-centric luxury and curated travel itineraries. 

These new members from Wings Encora Collection join Preferred Hotels & Resorts Lifestyle Collection, marking the brand’s entry into Egypt’s luxury Nile cruise segment. This collaboration introduces Coral Sea Holiday Resort, a premier beachfront property in Sharm El Sheikh, alongside five exceptional Nile cruise experiences that blend Red Sea resort elegance with authentic river journeys. Guests can choose from Mazaj MS Tamr and Mazaj MS Tulip, offering premium river voyages with modern amenities and curated itineraries, or the boutique Dahabiyas Mazaj Sia, Mazaj Seba, and Mazaj Meroot, which deliver intimate, traditional sailing experiences. Each vessel combines authentic design with personalised service, fine dining, spa facilities, and warm Egyptian hospitality, creating immersive explorations of historic landmarks between Luxor and Aswan.

“Welcoming Wings Encora Collection into our Lifestyle Collection marks a significant step in Preferred Hotels & Resorts expansion across Egypt, and the wider MENA region. This partnership not only enhances our presence in a key destination but also diversifies our portfolio with exceptional Nile cruise experiences and a premier Red Sea resort,” said Saurabh Rai, Executive Vice President of South Asia, Middle East, and Africa. “As we continue to grow in the region, we remain committed to offering travellers distinctive, authentic stays that reflect the richness of local culture and the highest standards of luxury.”

Wings Encora Collection is owned by Mr Ahmed El-Wassief and is a pioneering hospitality entity in Egypt. Since its inception in 1992 it has grown to include multiple luxury resorts and Nile cruises, blending beachfront hospitality with authentic river experiences. The group’s portfolio emphasises family-centric luxury, sustainability, and curated travel.

"We are proud to partner with Preferred Hotels & Resorts and to see the Wings Encora Collection join its distinguished Lifestyle Collection,” said Ahmed El Wassief, Chairman & CEO. “This collaboration represents a strategic milestone for us, bringing together a shared vision of authenticity, refined luxury, and meaningful travel experiences. Through this partnership, we aim to elevate Egypt’s Nile cruising and Red Sea hospitality offerings, while showcasing the depth of our culture and the quality of our destinations to a global audience.”

This milestone strengthens Preferred Hotels & Resorts presence both in Egypt and in the Middle East, with these exciting new additions join other in-destination members such as Serry Beach Resort, a tranquil resort overlooking the Red Sea and Dusit Thani LakeView Cairo, a luxury oasis in the heart of New Cairo.

Each of these new members participate in I Prefer Hotel Rewards, the brand’s points-based loyalty program with 6 million travellers enrolled globally. Travellers seeking memorable independent hotel experiences are invited to sign up at IPrefer.com/enroll.

For more information on these properties and Preferred Hotels & Resorts, visit www.PreferredHotels.com.