Mumbai, May 09: The Hotel and Restaurant Association of Western India (HRAWI) recently organized a special seminar on ‘Sales & Marketing Practices for Hotels & Restaurants’ at the Hotel Marine Plaza in the city. Participated by 46 hospitality professionals from several Mumbai based hotel and restaurant establishments, the seminar was conducted by industry’s leading proponents in the fields of sales and marketing. The Subject Matter Experts (SME) shared insights on industry best practices and trends which if practiced could help hotels and restaurants increase their top line growth. One of the most active hotel and restaurant associations in the country, the HRAWI organises several such initiatives to keep members informed and updated on the latest developments in the industry.
“The early adopters have witnessed how marketing can enhance their hotel’s or restaurant’s awareness, improve guest relations and create engaged brand advocates. Marketing has played a very important role in improving revenue and boosting overall performance of an establishment. It has become one of the most exciting, and more importantly, a determining factor for hotels and restaurants to stay ahead of the game. Going forward it will become increasingly important for marketing professionals to monitor developments, disruptions and identify patterns in this sphere to remain relevant and competitive in this dynamic business,” says Mr. Gurbaxish Singh Kohli, President, HRAWI.
The SMEs who conducted the seminar included Mr. Karan Godhwani the Director of Sales and Marketing of Vivanta by Taj President and Mr. Rohan Mehta the CEO of Social Kinnect - one of India's largest independent digital agencies.
“I thank the participants for attending the seminar and making it a success, and I also thank Mr. Godhwani and Mr. Mehta for sharing their knowledge with us. Over and above the benefits that the membership offers, HRAWI is committed to organizing such programmes that are great ‘value adds’ to our members,” concludes Mr. Shail Barot, Chairman, Seminar Committee.
About Hotel & Restaurant Association Western India (HRAWI):
The Hotel and Restaurant Association (Western India) is a 68 years old Association of Hotels and Restaurants in Western India. Its members include various restaurants and smaller Hotels up to 5-Star Deluxe categories. The bulk of its members like any growth economy are made up of restaurants and budget hotels. With membership base spread across Western India, HRAWI covers Maharashtra, Gujarat, Madhya Pradesh, Chhattisgarh, Goa and the Union Territories of Daman, Diu & Silvassa, and is considered to be the voice of the Hotel Industry. The association is part of the national body of Federation of the Hotels & Restaurants Associations of India (FHRAI), located in New Delhi, which was originally founded in Mumbai in 1950 by the late Mr J.R.D. Tata.