Singapore, 24 July 2024 - Following the relaunch of its flagship in Hong Kong and new opening in Manila, Lanson Place Hospitality Management Limited (Lanson Place) has grown its portfolio to nine properties with two recent additions. The Group’s first foray into the dynamic city of Shenzhen, China, and brand debut in Melbourne, Australia, reinforce its position as a transformative brand committed to creating the essence of home for guests seeking to work, rest, relax and recharge.
The Lanson Place brand is designed to cater to the growing maturity and sophistication of the premium hotel and serviced residence sector in the Asia Pacific region, as signified by its new market entries: Yi Ju Apartments in Shenzhen, China, offers a new residential solution for the Millennial and Generation Z residents while Lanson Place Parliament Gardens in Melbourne manifests the brand’s signature services in a heritage landmark, formerly occupied by the Salvation Army printing press.
Lanson Place has undertaken a significant renovation of its flagship property in Hong Kong, which reopened in March 2024. The newly transformed Lanson Place Causeway Bay, Hong Kong is designed in meticulous detail by world-renowned interior designer Pierre-Yves Rochon. It confidently showcases the personality of the Lanson Place brand and its unique blend of modernity and French flair.
“Our aim is to transform and elevate Lanson Place Causeway Bay into the epitome of luxury and contemporary living, reflecting our commitment to excellence and enhancing the overall personal guest experience. Through this flagship, we are establishing the standard for future Lanson Place projects,” said Michael Hobson, Chief Executive Officer of Lanson Place.
Lanson Place then made its highly anticipated debut in Manila with the opening of Lanson Place Mall of Asia in April this year. Located in the heart of Pasay City, the property redefines urban stays by blending the city's invigorating energy with the comfort, warmth, and community flavour of home. Conveniently situated within the Mall of Asia complex, one of the capital’s largest malls, the property boasts 247 hotel rooms and 142 serviced residences. It is only a stone’s throw away from SMX Convention Center Manila and just 15 minutes away from Manila Ninoy Aquino International Airport, providing convenience for business and leisure travellers.
This September, the opening of Lanson Place Parliament Gardens in Melbourne will further strengthen the group’s collection of sanctuaries in gateway cities. An architectural conservation project located opposite the picturesque Parliament Gardens, the property is housed within the historic walls of the former Salvation Army printing press, located on the edge of the city in Albert Street, East Melbourne. The upscale boutique property features 137 tastefully appointed rooms, studio apartments, and 1- and 2-bedroom apartments. Two exquisite penthouses with panoramic views over Melbourne are its crowning glory. Guests will welcome its contemporary facilities, such as a wellness centre with a 20-metre swimming pool, a 24-hour fitness centre, and a ground-floor restaurant and bar.
Michael Hobson, Chief Executive Officer of Lanson Place, shared his excitement about the launch of Lanson Place in Australia, stating “Melbourne has a unique appeal to domestic and international guests, with its sporting and cultural calendar which draws visitors consistently throughout the year. We believe that Lanson Place will be a great fit for these guests, whether they are staying for a weekend getaway or a longer stay for work. We’re looking forward to a long future in Australia.”
Lanson Place also made its market entry to the dynamic Chinese city of Shenzhen and the long-term apartment rental market. Yi Ju Apartments is a distinctive project situated in the heart of the Xili district and aims to provide a welcoming and comfortable living experience through its attention to the smallest detail. With a total of 1,610 units offering a range of residential options from studios to four-bedroom apartments, Yi Ju caters to the diverse needs of a young and energetic audience, making this the ideal address in the Greater Bay Area amidst the urban energy of Shenzhen. Strategically located near the city’s transportation network and essential facilities, Yi Ju’s contemporary, minimalist design reflects the lifestyle of its Millennials and Generation Z residents.
Renowned for its distinctive portfolio of personal hotels and serviced apartments, Lanson Place serves as a private sanctuary for extended-stay guests with its authentic family-like hospitality. Offering the comfort of home and personal service from devoted hosts, each Lanson Place address cultivates a true sense of community, where meaningful connections are established. With these new projects, Lanson Place is now found in Asia’s gateway cities of Hong Kong, Shanghai, Shenzhen, Kuala Lumpur, Singapore and Manila, with Melbourne joining the group in September 2024.
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