Lavazza India launches its third training center in India

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India, 18 May 2022: Lavazza, the Italian brand that is among the world’s leading coffee roasters, brings its training center to the capital of India – Delhi. The newly launched coffee training center in Delhi is located in Naraina Vihar, which aims to provide training on the perfect coffee preparation, according to Italian tradition.

Lavazza started its first training center in India in March 2015 in Chennai. Thereon, another center was established in Mumbai. With over 28 years of commitment to training on coffee and promoting the Lavazza coffee experience all over the world, the brand has trained over 7,200 baristas in the country between 2016 – 2022.

“We are thrilled to be launching the third training center in India, and spread the Italian coffee culture, one barista at a time. The newly launched training center aims to teach baristas on perfecting the art of Espresso since it’s at the heart of every single cup of coffee. We aim to achieve this by having skilled trainers who will demonstrate the art of coffee preparation in order to preserve the product’s quality both during preparation and consumption, whether at home or away. Similar to our other training centers, the Delhi Center will be open to baristas, bartenders, and students of coffee from across the country.”

 Jai Ganesh Ramnath, Managing Director, Lavazza India 

Lavazza has the largest coffee training network, 54 Lavazza Training Centers all over the world, dedicated to catering and distribution professionals as well as to consumers and coffee lovers. The Lavazza Training Center is a veritable university of coffee: they have organized training courses for baristas, catering staff, sales force teams, distributors, newly-hired staff, consumers and opinion leaders. The mission of the Lavazza Training Center is to create a culture out of the art of coffee, generating a legacy of knowledge to be shared through their trainers.

Lavazza training center was founded in Turin in 1989 and officialized its premier training campus in 2018. Lavazza training centers globally have 6267 courses with 34,500 participants while the India training centers have 120 clients with 1,100 participants between 2020-21.

To discover more, visit: www.lavazzagroup.com

About Lavazza India

Lavazza entered India by acquiring Fresh & Honest Café Limited, India’s leading coffee, vending and retailing company in 2007. Luigi Lavazza S.p.A., with its origins back in 1895, is an international coffee powerhouse, synonymous with all things Italian – creativity, art, passion and of course espresso coffee. The brand is one of the most important coffee roasters in the world – in-Home and Away-from-Home sectors (Foodservice, Vending and Office Coffee Services). Today it has consolidated its presence in the retail branded coffee, eCommerce segment, café products as well as in the coffee machines segment and has become a leading player in the country.

About Lavazza Group

Lavazza, founded in Turin in 1895, has been owned by the Lavazza family for four generations. Today the Group is one of the leading players on the global coffee scene, with turnover of over € 2.3 billion and a portfolio of top brands that lead their respective markets, such as Lavazza, Carte Noire, Merrild and Kicking Horse. It is active in all business sectors and has operations in 140 markets, with 9 manufacturing plants in 6 countries and over 4,200 collaborators all over the world. The Group’s global presence is the result of over 125 years of growth and the more than 30 billion cups of Lavazza coffee produced every year are a testament to a remarkable success story, with the goal of continuing to offer the best coffee possible, in all forms, by focusing on every aspect of the supply chain, from the selection of the raw material to the product in the cup.

Lavazza Group has revolutionised coffee culture by investing continuously in research and development: from the intuition that marked the company’s earliest success – the coffee blend – to the development of innovative packaging solutions; from the first espresso sipped in Space to the dozens of industrial patents. The ability to be ahead of the times is also reflected in the focus on sustainability – economic, social and environmental – which has always been a benchmark for guiding corporate strategies. “Awakening a better world every morning” is the corporate purpose of Lavazza Group, with the aim of creating sustainable value for shareholders, collaborators, consumers and the communities in which it operates, combining competitiveness with social and environmental responsibility.

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