Lexicon Institute of Media & Animation Welcomes Prahlad Kakkar as Chief Mentor and Launches the Prahlad Kakkar School of Advertising and Brand Building


Lexicon Institute of Media & Animation is proud to introduce veteran Ad Guru Mr. Prahlad Kakkar as the Chief Mentor for the institution. Mr. Kakkar’s outstanding achievements in advertising, combined with his unwavering commitment to nurturing young talent, promise to be an invaluable asset to students.

Under this collaboration, Lexicon Institute of Media & Animation presents the “Prahlad Kakkar School of Advertising and Brand Building.” This will offer certificate courses designed to provide students with hands-on mentorship and training directly from Mr. Prahlad Kakkar himself.

“At Lexicon Institute of Media & Animation, Mr. Prahlad Kakkar’s collaboration is more than just a partnership; it’s a beacon of inspiration that lights the path for our students. His expertise acts as the catalyst that will fuel their creative journey, ensuring that they will leave a lasting mark in the world of advertising.”

Nasir Shaikh, Group CEO, The Lexicon Group of Institutes, Educrack, & EasyRecruit

Prahlad Kakkar, has left an indelible mark on the advertising industry in India. He has been instrumental in bringing regional authenticity and values to urban advertising. His iconic work for brands such as Pepsi, Gold Spot, Maggie, Britannia, Limca, and Maggi Sauces is a testament to his creative brilliance.

Mr. Kakkar’s contributions have earned him numerous awards, recognizing his technical excellence and out-of-the-box thinking in advertising. His campaigns not only tell brand stories but also resonate with audiences across generations.

“I am excited to be a part of Lexicon Institute of Media & Animation and to launch the Prahlad Kakkar School of Advertising and Brand Building. My mission is to impart knowledge and experience to the next generation of advertising professionals, enabling them to think differently and push the boundaries of creativity.”

Prahlad Kakkar, Advertising Film Director, Genesis Film Production Pvt. Ltd.

This initiative signifies a remarkable opportunity for students to be mentored by a true advertising legend. The certificate courses aim to revolutionize the advertising landscape and empower students to think unconventionally, creating impactful campaigns that captivate audiences.

“With Mr. Kakkar as our Chief Mentor, students will gain not only knowledge but also practical insights into the advertising industry. They will learn to approach challenges with innovation and creativity.”

Dipta Joshi, Principal, Lexicon Institute of Media & Animation.

With this collaboration, Lexicon Institute of Media & Animation is poised to provide students with an unparalleled opportunity to learn and shape the future of advertising and brand building.