National Award-winning Staggy Whisky Cheers National Capital Delhi

India's love for whisky is unparalleled and it is a nation with highest consumption of whisky. Over the decades, Delhi, as the bustling capital has been a melting pot of whisky culture, offering a stage for some of India's finest whisky brands in Delhi to shine. One such rising star is Cheers group's Staggy Green blended whisky with its premium quality and unique appeal has captivated the hearts of Delhites.

Multiple times National award-winning Staggy Green blended whisky set a benchmark for excellence and elevated the standards in the realm of deluxe spirits, having now become a staple in Delhi, across India and international markets. Crafted with meticulous care and expertise, this exceptional whisky has already received accolades, earning gold medals and prestigious awards in leading international competitions.

Staggy Green blended whisky embodies the epitome of whisky craftsmanship, appealing to both seasoned aficionados and enthusiasts who are ready to embark on a new journey of taste and exploration. With an exquisite blend of imported Scotch, Indian superior malts and grain spirit, this classic drink is designed to captivate the senses of the enigmatic and confident new generation of whisky connoisseurs.

Delhi NCR (National Capital Region) has sparked a significant surge in liquor sales, with festive gatherings often featuring beverage alcohol as key component. Delhi generates remarkable sales volume through 680 shops operated by four government corporations. In addition to the above retail stores, liquor is sold at over 900 hotels, clubs and bars, suggesting the overall market impact is even greater.

Delhi is a state-controlled alcohol market and liquor sales in the city are handled exclusively by four government-run entities – Delhi State Industrial and Infrastructure Development Corporation (DSIIDC), Delhi Tourism and Transportation Development Corporation (DTTDC), Delhi State Civil Supplies Corporation (DSCSC) and Delhi Consumer's Cooperative Wholesale Store (DCCWS).

"Staggy Green blended whisky is made of imported Scotch, premium indian malts and grain spirits, offering a flavorful experience inspired by nature’s tranquility. Positioned in the competitive deluxe whisky segment has light peat and Goa's ocean breeze aromas, with palate features a balanced blend of peat, vanilla, and oak, culminating in a smooth finish" 

Ashwin Balivada CEO of Cheers group who mastered Business Management from Cambridge University UK.

Cheers group is all about providing unconventional high quality spirits that encourage creativity and epic experiences. Cheers group, India’s super-luxury spirits conglomerate with its international portfolio of signature brands– garnered close to 200 prestigious awards for its broad range of ultra-premium spirits brands is valued at around INR 750 crores. Strategic international capital funds are vying to pickup stake in this very successful award-winning premium Kadamba Single-malt whisky producer, having also luxury Labrodog Scotch whisky portfolio.

Bottled in the scenic lands of Goa, Staggy Green blended whisky showcases the perfect fusion of superior technology and carefully curated ingredients. Its double charred wood maturation lends the whisky a remarkable complexity, imparting delightful notes of caramel, complemented by a subtle hint of berries and a touch of peat that lingers tantalizing. Cheers group's master blender's passion and unwavering dedication to perfection have resulted in a whisky that surpasses expectations and captures the hearts of all who indulge in its splendor. No wonder, Staggy whisky 'Delhiwalo ka Dil Jeet liya'. Affordable luxury for every sip @ ₹600 for a 750ml exquisite green bottle.

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