Sula Vineyards Introduces 4 New Wines, Including Iconic Dindori Reserve Shiraz, in CSD

National, 17th April 2025: Sula Vineyards, India’s leading wine producer, is expanding the reach of its premium portfolio with the introduction of four more wines in the Canteen Stores Department (CSD). The inclusion of India’s no 1 premium red wine Dindori Reserve Shiraz, along with three iconic labels — RĀSĀ Syrah, The Source Grenache Rosé, and Sula Riesling — reinforces Sula’s commitment to bringing the finest Indian wines to a broader audience. 

As the CSD solidifies its role in India’s growing wine market, Sula remains at the forefront of this transformation, leading in both listings and supplies. With CSD wine sales having grown by 40% over the past two years, the addition of these four new wines expands Sula’s portfolio to nine labels. The first shipment was dispatched in March 2025, setting the stage for a strong performance in FY26.

Rajeev Samant, CEO, Sula Vineyards said, Marking a key milestone, Sula has secured the listing of four new wines in the CSD, following the culmination of a two-year-long process. Dindori Reserve Shiraz, one of Sula’s best red wines, is now entering the CSD and is expected to further accelerate momentum in this segment. This expansion marks a strategic move to strengthen our elite and premium portfolio, reinforcing Sula’s leadership in India’s evolving wine landscape.”

Sula Vineyards Limited is India’s largest wine company, commanding over 50% of the domestic wine market. With an expansive portfolio of almost 70 labels across various price points and a thriving wine tourism business—including a luxurious resort and wine-themed restaurants in Nashik and near Bangalore— SULA has established itself as the preferred wine brand for discerning Indians. With five state-of-the-art wineries in Maharashtra and Karnataka, Sula crafts authentic, artisanal wines, producing and distributing over 1 million cases across India annually. We introduced the country’s first Winery Tasting Room in 2005 and opened India’s first vineyard resort in 2010, which today welcomes over 400,000 visitors each year.

From its modest origins in Nashik over two decades ago, Sula has risen to prominence, playing a pivotal role in revolutionizing the Indian wine industry. As a true pioneer, Sula not only established Nashik as the world’s newest premium wine region but also firmly placed India on the global wine map. Our wines have consistently garnered prestigious awards, including honors at the Decanter World Wine Awards and the International Wine Challenge, underscoring our commitment to quality and innovation.

At Sula, we are dedicated to leading the Indian wine industry into the future by continuously innovating and launching exciting new products that resonate with the evolving tastes of our customers. Our commitment extends beyond wine; we are deeply invested in supporting the local rural economy and prioritizing sustainability in all our operations. As one of Asia’s most sustainable wine producers and a Gold Member of the International Wineries for Climate Action (IWCA), Sula is resolutely committed to achieving net-zero emissions by 2050.