Agoda notes increase in Holi searches as Vrindavan enters domestic top five

New Delhi, 12 March 2025 - Digital travel platform Agoda has observed a 25% rise in domestic accommodation searches and a 16% increase in outbound searches this Holi month compared to the same period last year. With the festival of colours coinciding with a long weekend, travellers are seizing the opportunity to explore both domestic and international destinations.

 For international travel, Dubai leads the list of most-searched destinations, followed by Southeast Asian favourites Phuket, Bangkok, Singapore, and Bali. Domestically, Goa has claimed the top spot, with Udaipur, New Delhi, Mumbai, and Vrindavan rounding out the top five. Vrindavan, a city deeply intertwined with the cultural and spiritual essence of Holi, has seen rising interest, reflecting its unique appeal during this festive season.

“Holi, the festival of colour, is one of India’s most important festivals. And with the long weekend, travellers are eager to celebrate it in new and exciting ways. With Agoda’s great value deals on holiday accommodations and flights, we are committed to making any trip during this festival both easy and affordable.”

Krishna Rathi, Senior Country Director India Subcontinent and MEA at Agoda, 

 The rankings highlight a growing trend of Indians combining cultural celebrations with travel, whether it’s soaking in the vibrant festivities of Vrindavan or enjoying a beach getaway in Goa. Internationally, Dubai’s allure and the charm of Southeast Asia continue to captivate Indian travellers.

 Agoda offers over 5 million holiday properties, more than 130,000 flight routes, and over 300,000 activities, all of which can be combined in a single booking. Travellers can explore Agoda’s offerings at www.agoda.com or find the best deals on the Agoda mobile app