Thomas Cook India Launches WhatsApp Calling Feature for Forex Queries, Offering Voice Support to its pre-paid card customers

Mumbai, June 25, 2025: In a move that strengthens its leadership in the foreign exchange business, Thomas Cook (India) Limited., India’s leading omnichannel forex services company, has launched WhatsApp Calling support for its Forex prepaid card customers. This new feature allows customers to connect directly with Thomas Cook’s team through a WhatsApp voice call on +91 8879142236 — the existing number of its widely adopted WhatsApp Bot services.

The new WhatsApp calling feature is integrated into Thomas Cook’s Forex WhatsApp Bot, supporting a comprehensive suite of self-service options, including checking balances, downloading statements, generating card PINs, and managing card limits and channels. The WhatsApp Calling feature adds additional benefits: real-time, human support - globally. Customers can now speak directly with Thomas Cook’s Forex specialists any time, using WhatsApp - eliminating the need to procure local phone sim cards or dial toll-free numbers.

Mr. Deepesh Varma, Executive Vice President - Foreign Exchange, Thomas Cook (India) Limited said, “With India’s new-age consumers requiring speed and simplicity, it was imperative for us to offer an effective solution to respond to their Forex queries while travelling. And so, we are excited to launch our WhatsApp Calling feature that integrates voice calling into our existing WhatsApp bot - making our customer experience even more intuitive and accessible.”

He added, “Since the introduction of our WhatsApp Bot, we have witnessed a 75% reduction in forex card queries, enabling faster resolution and delight. Notably, this has not only elevated customer service but also delivered strong business outcomes, driving over 9x growth in leads. The addition of WhatsApp Calling is expected to further accelerate this trend, by bringing together the best of self-service and live human assistance in one seamless experience.”