Myprotein and Keventers come together to introduce a limited-edition Whey Protein flavor: Chocolate Hazelnut

India, August 23, 2022: Continuing their collaboration to make fitness nutrition more flavorsome, leading sports nutrition brand Myprotein, and one of the biggest iconic dairy brands in India, Keventers have launched a unique Whey Protein and Isolate in Chocolate Hazelnut flavor. The limited-edition flavor brings together Keventers’ all-time favorite Chocolate Hazelnut milkshake and the high-quality whey protein supplement from Myprotein. It is a tastier alternative to regular shakes.
Keventers and Myprotein have previously collaborated to launch a Whey Protein in coffee flavor to get your daily dose of protein in your pre- or post-workout protein shakes. With this light and nutty flavour, fitness enthusiasts get the #TreatWithoutTheCheat and closer to their required daily protein intake.

Nutrition experts from both brands have come together to blend the earthy, nutty punch of hazelnut and the rich cocoa zest of chocolate to create the Chocolate Hazelnut Flavour.

“We are delighted to launch the Whey Protein in Chocolate Hazelnut flavor with Keventers. Adding to our range of high-protein supplements and snacks, this collaborative product will be loved by our customers looking to experiment with their daily protein shakes and satisfy any milkshake cravings without compromising on their health and fitness goals.

Myprotein India

“Our Chocolate Hazelnut milkshake is something worth going nuts over. Following our successful coffee flavor launch with Myprotein, it was time for another nutty flavor, which is Choc Hazelnut. We are excited to bring in the goodness of our popular shake in the healthiest and tastiest way. This marks another healthy addition to our menu for our consumers.”

Aman Arora Co-founder, Director & CMO, Keventers

Myprotein Chocolate Hazelnut Whey Protein is available at www.myprotein.co.in for INR 2999, starting August 2022.  

THG (www.thg.com) is a vertically integrated, digital-first consumer brands group, retailing its own brands predominantly in beauty and nutrition, plus third-party brands, via its proprietary, end-to-end, e-commerce technology, infrastructure, and brand-building platform (THG Ingenuity) to an online and global customer base.
THG Nutrition: A group of digital-first Nutrition brands, which includes the world’s largest online sports nutrition brand Myprotein, and its family brands (Myvegan, Myvitamins, MP Clothing, and Myprotein Pro), with a vertically integrated business model, supported by five THG production facilities.

About Keventers:

Keventers, creator of the iconic milkshake is India’s first very own ‘Made in India’ brand. Established in 1925 by Edward Keventer, Keventers then became famed for its milkshakes. Acquired by Ram Krishna Dalmia in 1940, it underwent great changes through the course of history. From supplying to the Indian army to becoming the preferred choice for Delhiites walking around Connaught Place. The brand was then revived in 2015 by Agastya Dalmia, Aman Arora and Sohrab Sitaram. Keeping the vintage tone alive with its signature glass bottles, the trio has completely revamped the brand in a way that makes it strike a chord with modern-day consumers. Presently Keventers has brand presence across India, Nepal, UAE, Oman and Kenya.