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INDIA – Accor, a world-leading hospitality group, today announced the appointment of Amitabh Rai as Chief Operating Officer – Luxury, Accor South Asia, effective 15 January 2026. In this strategic leadership role, Amitabh will spearhead the operational and strategic direction of Accor’s luxury and lifestyle portfolio across South Asia, with a clear focus on delivering distinctive luxury experiences, thoughtful brand curation, and sustained performance excellence for Raffles, Fairmont and Sofitel brands.
A dynamic and award-winning hospitality leader, Amitabh brings nearly three decades of experience across India and Indonesia, spanning various leadership roles and a seven-year entrepreneurial venture. Renowned for building empowered teams and inspiring high-impact performance, he has consistently delivered exceptional results while navigating complex business environments.
“Amitabh’s appointment comes at a pivotal time for Accor’s luxury journey in South Asia. His deep operational expertise, people-first leadership style and sharp strategic lens make him exceptionally well-suited to lead our luxury and lifestyle portfolio. Amitabh has a rare ability to balance brand integrity with commercial excellence, and we are confident he will play a defining role in shaping the next phase of growth for our luxury brands in the region.”
Ranju Alex, Chief Executive Officer, Accor South Asia,
“It is a privilege to join Accor at such an exciting moment for luxury hospitality and Accor’s expansion plans in the region. Accor’s commitment to purposeful growth, distinctive brands, and people-centric leadership strongly resonates with my own values. I look forward to working closely with our teams to craft memorable guest experiences, nurture talent and build future-ready luxury destinations that are both meaningful and sustainable.”
Amitabh Rai, Chief Operating Officer – Luxury, Accor South Asia,
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