Borgo Monchiero Heritage By Atmosphere Appoints Francesco Giovannelli As Monastero Manager

Discover the enchanting BORGO MONCHIERO HERITAGE in Piedmont, led by seasoned hotelier Francesco Giovannelli, blending history with exceptional hospitality.

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  • Bringing its distinctive hospitality approach to Europe, Atmosphere Core appoints seasoned Italian hotelier Francesco Giovannelli to lead its first heritage property in Italy.

Piedmont, Italy, 18th February 2026 – Set in the UNESCO-listed Langhe hills of Piedmont, BORGO MONCHIERO HERITAGE by Atmosphere, part of the Atmosphere Hotels & Resorts brand, welcomes Mr Francesco Giovannelli as Monastero Manager. The appointment marks an exciting new chapter for Atmosphere Core, the international hospitality company behind the brand, as it enters the European heritage hospitality landscape.

“Borgo Monchiero is a special heritage experience, and I am honoured to lead this exceptional project for Atmosphere Hotels & Resorts.By working closely with teams on the ground, my priority is to translate heritage into operational excellence and results that guests can feel at every touchpoint.”

Francesco Giovannelli, Monastero Manager,

 Francesco Giovannelli brings over 15 years of leadership in hospitality, with hands-on operational experience across Italy, including Piedmont, and Tuscany. Working closely with on-property teams, he has led departments across operations, revenue coordination and service delivery. His experience reflects a strong, hands-on understanding of Italy’s regional cultures, guest expectations and service traditions. He has also been recognised by Leading Hotels of the World for service excellence and later honoured with the Hospitality Award 2025.

 “Francesco’s appointment reflects our focus on appointing leaders who combine strong commercial and operational acumen with a deep respect for place and people. His experience and sensibility are ideally suited to BORGO MONCHIERO HERITAGE by Atmosphere, where history and modern hospitality come together, and we are confident his leadership will shape a distinctive and memorable guest experience.”

Ashwin Handa, Chief Operating Officer, Atmosphere Core,

 BORGO MONCHIERO HERITAGE by Atmosphere is a beautifully restored 18th-century monastery built in 1773. The luxury retreat blends sacred frescoes, Romanesque architecture and the timeless art, culture and cuisine of northern Italy. Located in a region celebrated for its Barolo and Barbera wines, the intimate three-storey hillside retreat features 19 indulgent rooms reimagined from former monastic cells, a private chapel for weddings and intimate ceremonies, a restaurant showcasing local cuisine, an elegant lounge bar, a panoramic swimming pool, and a wellness area offering a sauna, infrared therapies and a private jacuzzi set within a centuries-old water reservoir.