Mumbai, India (14 January, 2024) – P.F. Chang’s, a global pioneer in elevated Asian cuisine, is delighted to announce its grand entry into India, with the upcoming launch of its first-ever dine-in location in Mumbai in 2024. This momentous occasion marks the beginning of an exciting culinary journey as P.F. Chang’s brings its world-renowned heritage, authentic flavors, and creative philosophies to the Indian subcontinent.
Gourmet Investments Pvt Ltd, a dynamic and forward-thinking organization, is proud to announce its partnership with P.F. Chang's, bringing the brand to India. This exciting collaboration is set to introduce a unique dining experience that perfectly aligns with GIPL's commitment to culinary excellence and innovation.
P.F. Chang’s heritage lies in the tale of a brand that has spent three remarkable decades celebrating life, family, and the art of savoring exceptional food; spanning over 20 countries with more than 300 restaurants worldwide. “Our journey, which began in 1993, has now reached the vibrant shores of India,” said Kristen Briede, President of Global Brands & Retail at
P.F. Chang’s. “Our heritage is a story of innovation and passion for creating unforgettable dining experiences, and we are thrilled to share it with the Indian audience”.
P.F. Chang’s embraces the traditional techniques of wok cooking, a 2,000-year-old method that uses a 700-degree flame to preserve the nutritional value and unleash the rich flavor of each ingredient. It's a tradition upheld with honor, living up to the "Always served with honor” food philosophy. Guests will delight in their culinary journey with trademark dishes such as the Original Dynamite Shrimp, Chang’s Lettuce Wraps, Spicy Kimchi Fried Rice and Mongolian Tenderloin. “As we embark on this journey in India, we are dedicated to bringing our food philosophy to every plate," said Chef Rigoberto Rubalcava, Senior Director of Culinary Operations at P.F. Chang’s. “Our commitment to from-scratch cooking means that our recipes are purposefully simple, featuring only quality ingredients chosen for their flavor and cultural significance.”
P.F. Chang’s commitment to quality is evident as dishes are proudly served completely MSG- free, setting a high standard in the restaurant industry. Understanding the diversity of dietary preferences in India, P.F. Chang’s has curated a menu that caters to everyone. In the quest to delight Indian palates, P.F. Chang’s has introduced innovative dishes tailored to suit local tastes. In addition to a mix of vegetarian and non-vegetarian dishes, a special Jain menu is also offered.
However, excellence isn't limited to food alone. Just as dishes are crafted with purposeful recipes and traditional techniques, the same is extended for the level of Artistry behind the Bar. Signature cocktails such as the Asian Pear Mojito and Japanese Old Fashioned or mocktail refreshers like the Chang’s Coconut Cooler and Samurai Fizz are designed to honor the diverse cultures and flavors that inspire, using premium ingredients, innovative presentation, and tableside theater to elevate the entire dining experience.
"We are thrilled to join hands with P.F. Chang's bringing this exceptional culinary experience to India. P.F. Chang’s commitment to excellence and innovation aligns perfectly with our ethos, and we are excited to contribute to the rich tapestry of Indian dining culture."
Ramit Bharti Mittal, Executive Chairman & Director of Gourmet Investments Pvt Ltd, expressed his excitement,
When you step into P.F. Chang’s, you're not just entering a restaurant; you're immersing yourself in a world of distinctiveness. Designed by Zebra Projects, a global design and architecture firm headquartered in London, the restaurant in Mumbai showcases the unique design elements that are synonymous with P.F. Chang’s worldwide. With a generous seating capacity of 140, comprising 112 indoor seats and an additional 28 in the outdoor seating, provides an inviting ambiance that sets the stage for unforgettable dining moments.
An integral part of the brand's distinctiveness is the iconic murals. As you walk into P.F. Chang’s, you'll be captivated by the vibrant stories the murals tell. Each mural represents an old Chinese tale, and no two murals are alike. The traditional elements of Asian design are combined with edgy street art, striking colors, and wild imaginations, creating bold and uniquely Asian expressions. Standing guard at the entrance is the iconic horse, a symbol of strength and a vital part of the brand's heritage extending a warm welcome to guests. Asian patterns pay homage to the rich cultural diversity of Asia, with designs inspired by the sea, ancient architecture, and legendary creatures.
Ajay Singhal, COO & Director of Gourmet Investments Pvt Ltd, emphasized the strategic collaboration with P.F. Chang's, stating, "In partnering with P.F. Chang's, we envision more than just a restaurant group; it symbolizes our commitment to propelling brand growth and pioneering visionary dining experiences in India. Our high-level business development plan involves leveraging P.F. Chang's proven success globally, tailoring it to local tastes, and expanding our footprint across key metro cities. Over the next five years, our focus is on not only elevating the dining landscape but also tapping into the burgeoning Casual Dining-Restaurant (CD-R) segment, where we see immense potential for innovation and market capture."
Embarking on an exhilarating journey in Mumbai, P.F. Chang’s sets its sights on expanding its footprint to Delhi and Gurgaon. Foresight extends beyond immediate horizons, with a long-term vision to establish multiple P.F. Chang's restaurants across India over the next decade. Crafted as a versatile dining experience, P.F. Chang's is thoughtfully designed to serve as a lunch and dinner venue, ensuring patrons can savor culinary delights at their convenience.
About GIPL:
Gourmet Investments Pvt Ltd (GIPL), a part of the Bharti Family office, was founded in 2012 with a clear mission to redefine India's casual dining landscape. GIPL has earned a reputation for introducing the best of international restaurant brands to the country, setting new standards in terms of brand distinction, talent excellence, real estate expertise, and compliance.
GIPL's current portfolio comprises 35 distinctive restaurants, featuring 27 PizzaExpress locations, 7 Chili's outlets, and 1 Ministry of Crab establishment. The upcoming addition of P.F. Chang's will mark the 36th restaurant in GIPL's diverse portfolio. These culinary destinations are strategically located across key Indian cities, including Mumbai, Pune, Delhi NCR, Bengaluru, Hyderabad, and Chennai. GIPL stands as a symbol of professional management, renowned for its culinary innovations and commitment to providing world-class dining experiences within the Indian hospitality industry.
GIPL's expertise spans across various aspects of restaurant operations, marketing, customer engagement, business management, and strategic alliances. With a deep commitment to quality and innovation, GIPL has earned its place as a true leader in the field.
What: P.F. Chang's, Mumbai
Where: Ground Floor, One Lodha Place, Senapati Bapat Marg, Lower Parel, Mumbai, 400013
When: 14th January, 2024 (Opens to Public)
Timings: 12 pm to 12:30 am
Contact Number: +918655833294 or +918655833293
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