A day after Zomato won over the internet with its refusal to give in to a customer’s demand of changing a delivery executive because he was Muslim, some users on Twitter said they would boycott the company for “hurting religious sentiments”. #ZomatoUnistalled and #BoycottUberEats were two of the top trends in India on Thursday afternoon.
The anger directed at Uber Eats, another food aggregator, was a result of the support it lent to Zomato. The company had tweeted on Tuesday that it stood by Zomato. A number of users also downgraded Zomato on the Google Play Store and iOS by giving the company the lowest rating possible. They claimed that Zomato had double standards because it served halal meat even though the company had clarified on Tuesday that the halal category is a result of restaurants seeking that distinction — not us as an aggregator.
“We provide this information, so that you, as a customer can make an informed choice about whether you want to eat halal meat, or not,” it had said. Despite the brickbat, several Zomato customers stood firmly behind the company and left reviews thanking the company for defending the values of a plural India.
A review on iOS by a user who goes by the name Humane Foodie, wrote: “Wish all humans were treated as equal, just as Zomato proved! Please keep promoting humane values along with the wonderful business model and awesome service you already provide.” Another user “Ssg182 wrote, “…Very glad that they (Zomato) have taken (sic) a stand against bigotry yesterday, which ensured that I will order only using their app. Thanks Zomato.”