SOTC Travel expands its network in Karnataka


Opens a franchise outlet in a prime location at Indiranagar to target growing travel demand of Bengaluru

The expansion augments SOTC’s retail network and reach to 7 consumer centres:

2 owned branches and 5 franchise outlets across Karnataka

Bengaluru, September 29, 2022: Having a strategic focus to expand its footprint in Bengaluru’s high potential market, SOTC Travel, a leading omnichannel travel and Tourism Company recently inaugurated its new franchise outlet at a prime location at Indiranagar – Smart Avenue. This expansion augments SOTC’s retail network and reach to 7 consumer centres: 2 owned branches and 5 franchise outlets across Karnataka.

Bengaluru features is an important source market for SOTC Travel and caters to the growing demand from multigenerational families, millennials, retired officials and seniors, also business owners. Post over two years of restrictions, pent up demand coupled with easing of restrictions has inspired customers to plan their long awaited holidays once again. And hence to support and guide customers from Bengaluru, SOTC Travel’s expert holiday planners will provide the much needed assistance to customers and help plan the perfect holiday.

SOTC Travel’s internal data indicates 78% of Bengalureans are keen to take a holiday and to cater to the strong pent-up demand for the upcoming festive season and winter, SOTC Travel has introduced an array of special offers like Buy One Get One – Companion Free, air-inclusive holidays, ready to book and customized air-inclusive holidays with Air Arabia, Emirates Holidays and Vistara Getaways. Customers are also displaying growing interest for spiritual getaways, group holidays, eclectic stays, experiential holidays, adventure holidays, domestic cruises and biking trips.

Long and mid haul destinations driving demand from Bengaluru include Europe’s Switzerland, France, Italy, Spain, Belgium, Netherlands and Austria; United Kingdom, USA (for visa holding customers), Australia, Turkiye and Egypt; equally short haul favourites include South East Asia’s Singapore, Thailand, Indonesia, Malaysia; equally Dubai, Abu Dhabi, Yas Island, Maldives, Mauritius, Bhutan and Nepal. Domestic favourite locales are Kashmir, Himachal Pradesh, Uttarakhand, Rajasthan, Goa and the North East.

SOTC Travel’s new outlet offers end-to-end travel solutions with an array of services, including: International & Domestic Holidays (Group tours, Personalised Holidays, Cruises, etc.), Value Added Services like Travel Insurance; Visa Services, etc.

Contact Details

SOTC Holiday World

Smart Avenue, 80 Feet Road, Opposite to New Frosty’s, Michael Palya,

New Tippasandra, Indiranagar, Bengaluru – 560038

“We have seen strong growth trends of over 3x from the Bengaluru market since the pandemic and have selected Smart Avenue for the opening of our first franchise outlet in Indiranagar owing to its prime location. Customers from Bengaluru are displaying strong pent up travel demand and this is across segments of families, millennials, business owners, retired officials and seniors. We extend a warm welcome to our customers and our in-store experts look forward to co-curate and plan a memorable holiday for the upcoming summers. ”

Mr. Daniel D’souza President & Country Head – Holidays, SOTC Travel

About SOTC Travel: SOTC Travel Limited is a step-down subsidiary of Fairfax Financial Holdings held through its Indian listed subsidiary, Thomas Cook (India) Limited (TCIL). SOTC India is a leading omnichannel travel and tourism company active across various travel segments including Leisure Travel, Incentive Travel and Business Travel. SOTC was established in 1949. Since then, it has escorted millions of travellers across the globe for more than 70 years to various destinations around the world. A new age innovative holidaymaker, SOTC strives to make holidays a priority for every Indian. ‘We are for holidays’ and we want Indians to prioritize their holidays.