Taj Is India’s Strongest Brand for The Fourth Time

MUMBAI, JUNE 27, 2024: Indian Hotels Company (IHCL), India's largest hospitality company, announced that its iconic brand Taj is once again India’s Strongest Brand across sectorson Brand Finance’s coveted 'India 100 2024' report. This marks the fourth time the brand has achieved this distinction.

"We are deeply humbled as Taj has been recognized as India's Strongest Brand across sectors for the fourth time and as the World's Strongest Hotel Brand for the third time. This exceptional achievement underscores our century-old legacy of excellence, innovation, and pioneering spirit. It is a true reflection of the enduring trust of our guests and the unwavering dedication of our colleagues. We remain committed to setting global benchmarks and showcasing Indian hospitality to the world.”

Puneet Chhatwal, Managing Director & Chief Executive Officer, IHCL,

As per Brand Finance’s ‘India 100 2024’ report, Taj retains its reputation as the strongest Indian brand for the third consecutive year. Taj also holds the distinction of being the World's Strongest Hotel Brand ranked based on Brand Finance’s Global Hotels 2024 report. Celebrating its 120th year, the Taj boasts a unique portfolio encompassing grand palaces, iconic city hotels, safaris, spa resorts, and service residences, with over 110 hotels across 13 countries. For over a century, the Taj has cultivated an unmatched reputation for its signature hospitality, fondly referred to as ‘Tajness’, captivating patrons worldwide.

About The Indian Hotels Company Limited

The Indian Hotels Company Limited (IHCL) and its subsidiaries bring together a group of brands and businesses that offer a fusion of warm Indian hospitality and world-class service. These include Taj – the iconic brand for the most discerning travellers and ranked as World's Strongest Hotel Brand 2024 andIndia’s Strongest Brand 2024 as per Brand Finance; SeleQtions, a named collection of hotels; Vivanta, sophisticated upscale hotels; and Ginger, which is revolutionising the lean luxe segment.

Incorporated by the founder of the Tata Group, Jamsetji Tata, the Company opened its first hotel - The Taj Mahal Palace, in Bombay in 1903. IHCL has a portfolio of 322 hotels including 100 under development globally across 4 continents, 13 countries and in over 130 locations. The Indian Hotels Company Limited (IHCL) is India’s largest hospitality company by market capitalization. It is listed on the BSE and NSE.

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