Thomas Cook India & SOTC focus on the Maldives opportunity

Introduce an unbeatable all-inclusive offer:

Full Holiday at Half the Price! Starting at Rs. 51 000.00

Mumbai, February 11, 2021: After almost a year of missed holidays, vacation deprived Indians are yearning to take a break and spend quality time with their loved ones. Thomas Cook India & SOTC’s Holiday Readiness Report (December 2020) reveals that 67% of respondents are keen to travel in the next 6 months. Given easing of travel restrictions, international destinations are seeing an upward demand trajectory - with 48% respondents likely to take an international holiday and 50% displaying significant interest for short haul destinations, including Maldives.   

To capitalise on this demand, Thomas Cook India, India’s leading integrated travel services company and its Group Company, SOTC Travel Ltd., have announced an attractive all-inclusive holiday to Maldives at an unbeatable price of Rs. 51 000.00* - converting a premium and aspirational destination into an affordable proposition for Indians. The companies have also curated luxury and super luxury holidays for India’s HNI-UHNI segment, with stays in unique water bungalows and ocean villas at exclusive island resorts of Kandima, Adaaran, Accor and Marriott. For budget travellers, options including Maldivian guest houses ensure great value for money.

In addition to the wedding segment and honeymooners, Maldives’ tropical island allure, coupled with its exotic marine life and exciting water sports, is witnessing growing interest from India’s millennials, adventure enthusiasts, solo travellers and working professionals. It is also a preferred destination for the celebration of special occasions and milestone events.

Besides Maldives, special offers are available across an array of favourite destinations such as Dubai, Russia, Turkey and Egypt; also domestic destinations like Goa, Himachal, North East, Kashmir, Kerala, Ladakh and Andamans - starting at an attractive price of Rs. 16 790.00*.

Domestic holidays feature a range of accommodation options, from forts, havelis, palaces to private villa stays with a chef to conjure up local delicacies; outdoor and adventure experiences like camping and trekking and spiritual sojourns/pilgrimage trips to Char Dham, Kumbh, Kailash Yatra, etc.

Mr. Rajeev Kale, President & Country Head – Holidays, MICE, Visa, Thomas Cook (India) Ltd. said, “Indian’s are keen to travel once again and we want to make it easy and affordable! And so, we are delighted to announce fabulous deals for our customers with our all-inclusive Maldives holiday at an unbeatable Rs. 51 000.00* and our buy one-get one free offer across destinations in India and Dubai. All our holidays come with our Assured Safe Travel Program in partnership with Apollo Clinics to bring back confidence in travel.”

Mr. Daniel D’souza, President & Country Head, Leisure, SOTC Travel said, “We understand that Indian travellers seek value in their holidays and our all-inclusive Maldives offer encourages Indians to grab this amazing opportunity for an affordable fun-filled holiday experience, close to home. Our customers also get to avail of exclusive deals to exciting locations – from February 9-11, 2021.”