Thomas Cook India’s Sita Wins Responsible Tourism Gold Award at World Travel Mart 2021

12/11/2021

Mumbai, November 12, 2021: Thomas Cook (India) Ltd., India’s leading integrated travel and travel related
financial services company, announced that its brand – Sita wins Responsible Tourism Gold Award at World
Travel Mart 2021 London; Honoured for sustaining Employees and Communities through the Pandemic.
As a culmination of the organisation’s efforts to weather the pandemic and support employees and
communities, Sita is a proud recipient of the World Travel Mart Responsible Tourism Gold Award. The
nominees were judged basis the criteria of replicability, innovation, and overall commitment to responsible
tourism by a panel of judges from within the industry.
Sita responded to the pandemic through continued employment and on-time salaries of employees below
middle management, and further reinstated salaries for middle and senior management May 2021 onwards.
In addition, the company introduced a four-day working week to enable employees to have more family time
and achieve a better work-life balance. More importantly, Sita organised a company-wide Covid vaccination
drive and an Employee Covid Care Plan, which provided ex gratia payments to support the staff and their
family members in unfortunate situations, including death. Sita promptly paid the pending invoices from
suppliers, including hotels, guides, and transporters, keeping every small or big vendor associated with the
company in good financial health. Also, focussed on valuable utilisation of time and provided training to
enhance skills of the employees.
Mr. Dipak Deva, Managing Director – Travel Corporation of India (Sita) said, “It is an honour to be
recognized by our peers across the globe for our humble efforts during the pandemic, in keeping our staff and
community thriving, not just economically but also emotionally. This award motivates us further to continue our
endeavours with greater determination on the path to achieve sustainability. We believe responsible companies
inculcate responsible ethics and we urge everyone to stay positive and responsible during the current situation.”


About Thomas Cook (India) Limited

Set up in 1881, Thomas Cook India) Limited. (TCIL) is the leading integrated travel and travel related financial services company in the country offering a broad spectrum of services that include Foreign Exchange, Corporate Travel, MICE, Leisure Travel, Value Added Services, Visa and Passport services. It operates leading B2C and B2B brands including
Thomas Cook, SOTC, TCI, SITA, Asian Trails, Allied T Pro, Australian Tours Management, Desert Adventures, Luxe Asia, Travel Circle International Limited (TCI 勝景遊), Sterling Holiday Resorts Limited, Distant Frontiers, TC Tours, Digiphoto Entertainment Imaging (DEI), Go Vacation, Private Safaris East & South Africa

As one of the largest travel service provider networks headquartered in the Asia-Pacific region, The Thomas Cook India Group spans 25 countries across 5 continents.

TCIL has been felicitated with CNBC-TV18 & ICICI Lombard India Risk Management Award – Travel & Leisure Category 2021, The Best Travel Agency – India at TTG Travel Awards 2019, The Best Outbound Tour Operator at the Times Travel Awards 2018 & 2019 and Leading Company with Cutting Edge Travel Innovation at the Times Travel Awards 2018, Silver award for Asia’s Best Integrated Report (First Time) category at the Asia Sustainability Reporting Awards 2019, Best Risk Management-Framework & Systems at the India Risk Management Awards 2019; Best Cash Management Solution – India at the Asset Triple A Treasury, Trade, Supply Chain & Risk Management Awards 2018, Best Outbound Tour Operator at the SATTE Awards 2019, Excellence in Domestic Tour Operations at the SATTE Awards 2018, The French Ambassador’s Award for Exemplary Achievements in Visa Issuance – 2015 to 2019 and the Condé Nast Traveller – Readers’ Travel Awards from 2011 to 2019.

About Fairfax Financial Holdings Limited

Fairfax Financial Holdings Limited is a holding company which, through its subsidiaries, is engaged in property and casualty insurance and reinsurance and investment management. Founded in 1985 by the present Chairman and Chief Executive Officer, Prem Watsa, the company is headquartered in Toronto, Canada. Its common shares are listed on the Toronto Stock Exchange under the symbol FFH and in U.S. dollars under the symbol FFH.U.

About Subsidiaries of Thomas Cook (India) Limited:


Sterling Holiday Resorts Limited, wholly owned subsidiary of TCIL is engaged in time share and resort business.
SOTC Travel Limited, wholly owned subsidiary of TCIL is a leading travel and tourism company active across various travel segments including Leisure Travel, Incentive Travel and Business Travel. Travel Corporation (India) Limited. (TCI), a brand owned by TCIL through its wholly owned subsidiary company, is the leading Destination Management Company in India that offers tailor-made travel and related services to India, Nepal, Bhutan and Sri Lanka. Thomas Cook India Group holds 51% stake in DEI Holdings Limited (DEI), one of the world’s leading imaging solutions and services
providers.


For more information, visit:
Sterling Holiday Resorts Limited: http://www.sterlingholidays.com
SOTC Travel Limited: http://www.sotc.in


About SOTC Travel

SOTC Travel Limited (Formerly SOTC Travel Pvt. Ltd.) is a step-down subsidiary of Fairfax Financial Holdings Group; held through its Indian listed subsidiary, Thomas Cook (India) Limited (TCIL). SOTC India is a leading travel and tourism
company active across various travel segments including Leisure Travel, Incentive Travel and Business Travel and Foreign Exchange. SOTC was established in 1949. Since then, it has escorted millions of travellers across the globe for more than 70 years to various destinations around the world. A new age innovative holidaymaker, SOTC strives to make holidays a priority for every Indian. ‘We are for holidays’ and we want Indians to prioritize their holidays.

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