Tilaknagar Industries’ Mansion House Becomes the World’s Fastest-Growing Brandy

Mumbai, June 26, 2023: Tilaknagar Industries’ flagship brand Mansion House Brandy became the world’s fastest-growing brandy and the second-fastest growing alcoholic beverage brand, across categories, globally in the year 2022. Mansion House Brandy recorded an impressive year-on-year growth of 57.8 per cent in 2022, ranking second in the list of top 30 fastest-growing brands across segments as per ‘The Millionaires’ Club 2023’ report released by international trade journal Drinks International.

The Millionaires’ club is an annual listing that features alcoholic beverage brands from around the world that register sales volumes in excess of one-million in nine-litre cases.

According to the report, Mansion House Brandy achieved sales of 7.1 million cases in 2022 as against 4.5 million cases in 2021. In the overall global rankings for the ‘Brandy and Cognac’ category, Tilaknagar Industries’ Mansion House brandy ranked third.

The company’s second premium brandy brand, Courrier Napoleon also featured in Drinks International’s The Millionaires’ Club 2023 report with a robust 43 per cent growth.

“We have always been passionate about brandy as a product category. The remarkable performance of both our brandy offerings is a pointer to the immense potential the brandy segment holds in the region. Our brandy-first approach coupled with new product innovations has helped us jazz up the segment.

Amit Dahanukar, Chairman and Managing Director, Tilaknagar Industries

In FY23, Tilaknagar Industries launched India’s first premium flavoured brandy under its flagship brand Mansion House and unveiled Mansion House Reserve French Style Brandy, the premium variant of Mansion House Brandy. These products have been well-received in the market and are being instrumental in imparting a new verve to the Brandy space.

Further, the company tapped a clutch of new and nascent brandy markets, especially in the East and the North-East, that offer a huge opportunity for category expansion.

About Tilaknagar Industries:

Tilaknagar Industries (TI) is one of the leading IMFL manufacturers in India. Founded in 1933 by Shri Mahadev L. Dahanukar as Maharashtra Sugar Mills, the company was then engaged in the manufacture of sugar and allied products. TI now has over 75 years of excellence in the consumer goods category. The Dahanukar family continues to be the promoter of TI sharing the same vision and values as the founders. Under the current leadership of Shri Amit Dahanukar, the company has grown to be the largest manufacturer of premium brandy in India. Its portfolio comprises of two ‘Millionaire’ brandy brands, Mansion House and Courrier Napoleon.

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