Mumbai, 19th February 2019: tripXOXO, a discovery platform for activities and experiences is tapping the MICE segment by offering experiential activities to the MICE travellers for leisure time. The MICE business is a significant element of the tourism sector and it has witnessed a growth in terms of revenue.
India is the second largest growing country in terms of outbound travellers. Many corporates have identified the significance of MICE activities as the main factor to involve their stakeholders. Now a day, MICE is not only about meeting, incentive, conference or exhibition it is beyond that and more. Corporate sector request for destinations where they can experience the local culture, adventure, entertainment, and experiential activities. This can include different activities such as the banana boat ride, the bungee jumping, sky diving, yacht sailing, night trek, food trail, and home dining to name a few.
The top list of most preferred destinations for MICE in domestic traveler is Mumbai, Pune, Nasik, Nagpur, Aurangabad, Delhi, Ahmedabad, and Bangalore. The international destination such as Dubai, Singapore, Thailand, and Malaysia are the other leading MICE destinations.
Ms. Heena Akhtar, Co-founder of TripXOXO, stated, “MICE sector in India is growing rapidly and there has been a positive change in the demand of travelers. Nowadays, a destination which was considered as leisure destinations is fast becoming MICE centers as they offer a perfect balance of work and leisure. We at tripXOXO are offering customized vouchers to avail the things to do activities at the MICE destination across the globe and we are certain this will enhance the MICE traveller experience.”
About TripXOXO
TripXOXO is a discovery and booking platform for activities, experiences, and things to do. It is the largest aggregator in India for tours & activities, currently curetting over 100,000+ products. Travelers can book everything they need for their holiday besides air tickets and hotels on their website or mobile app. With a steady rise in millennial travelers who choose to design their own trips, TripXOXO fills the gap and provides experiences across 300 categories in 600 + cities. Their products are available in multiple currencies, with payment facilities across all formats with a local and global help desk. TripXOXO is part of Travel Port Holidays India Pvt. Ltd, which is India’s leading leisure travel marketing and services company.