Pullman & Novotel New Delhi Aerocity appoints Ms Parinita Samanta as Director of Marketing and Communications

Pullman & Novotel New Delhi Aerocity is pleased to announce the appointment of Ms. Parinita Samanta as the Director of Marketing & Communications. A seasoned marketer and a veteran of the industry, Parinita will bring more than a decade of expertise and marketing acumen to the role, where she will be the custodian of the hotel’s brand standards and marketing and will be responsible to create long-term strategic communications plan in alignment with organizational goals.

Prior to taking up this role, Parinita held the position of Director of Marketing & communications at Hyatt Regency Delhi where she spearheaded the launches of multiple restaurants and concepts and played a crucial role in handling media relations of the hotel. Parinita began her hospitality career with Perfect Relations followed by Taj Hotels in a Public Relations role after which she moved on to Kempinski Ambience Hotel in 2015 as an Assistant PR Manager. In December 2015, she got an opportunity to work with Hyatt Regency Delhi as Public Relations Manager where she became an integral part of their brand development and strategic planning.

Parinita possesses a strong sense of responsibility and leadership and in her stint with PR and Marketing Role, she has grasped all-round Marketing skills like content marketing, media relations, crisis communication, event management, website management, marketing alliance, new product launches amongst others.

As a passionate hotelier and a PR person, she believes in making the most of every small opportunity. In 2019, she was felicitated with PR person of the year, North India by Business World Hotelier. In 2017, she was certified by Hotelier India as Top 5 PR Persons of the year.

Born and raised in Delhi, Parinita completed her master’s degree in mass communication from Guru Jambheshwar and holds a specialized post-graduation diploma in Corporate Communication & Business Journalism from Sri Guru Gobind Institute of Science & Technology (Delhi University).

During her leisure time, she likes to travel places. Another passion of hers is connecting to various cultures through unique culinary experiences engaging with people from different backgrounds and cultures.

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