Asahi Kasei adds another feather in its cap by pioneering into environment friendly  double line Zipper Bag with innovative anti slip technology for the millennials on the go

– The premium zipper bag to keep all your meals fresh – 

India-wide release: Japan’s No. 1 premium wrap and silicone-coated foil & sheet brand,  Asahi Kasei, has launched its latest product – double line Zipper Bag – in addition to its  existing range of products in India. In-keeping with the consumer requirements, the Zipper  Bag will be revolutionary in the kitchen product segment vis-a-vis its competitors. The  innovative product is not just handy to homemakers and remote workers but convenient for  office goers and students too, who can use it as takeaway to keep food fresh for a long time. 

Designed to be leak-proof, this unique product is need of the hour. The unique seal-tight  double line zipper gives it an edge over other similar products available in the market. Easy  to open and close with anti-slip technology, it can be used for multiple purposes such as  freezing/refrigerating, storing at room temperature and even carrying cooked food to the  office, picnics or while travelling. Asahi Kasei’s zipper bags can also be used to cook and  store a week’s worth of food and smoothie preparations. By keeping even chopped fruits  fresh for long and helping one manage their meals and fruit combos for the week in a hassle 

free way, the zipper bag allows one to maintain a healthy regime easily. The novel labelling  space used on the bag lets one organise a week’s food efficiently by using the label to  indicate the designated day or type of meal stored in the zipper bag. 

Savouries, crispy snacks, puffed rice, dry fruits – one can store various types of food items  in the zipper bag as the double lock technology will keep the crispiness and taste intact.  Curries, purees and even marinated meat can be stored in the refrigerator odour-free and  fresh since the leak-proof zipper keeps liquid dishes from spilling or leaking – making storing 

and labelling in separate bags as well as snacking on the go easy and less clumsy. 

Speaking of the launch, said “For  millennials who are running short of time and are looking for a convenient and healthy food  storage option, Zipper Bag from Asahi Kasei is the right choice. Innovative, with first ever  anti slip and labelling technology, the product will be an essential household name.”

Luve Oberoi, Sr. Marketing Manager, Asahi Kasei,

“The product assures the consumer of smell-free, fresh meals even after a  week. Labelling the items will further help in being organised and completely free of  worrying about what to prepare for the next meal.” 

Luve Oberoi, Sr. Marketing Manager, Asahi Kasei,

Asahi Kasei’s latest tech-based product will definitely make meal prep simpler and storage  of foods easier, thus saving time for homemakers, office-goers, working couples and nuclear  families. From – cooked food, snacks to raw vegetables, fruits and meat – it is a perfect  product for storage and takeaway. Having been used in Japan for over 50 years, their  products demonstrate their durability and quality. 

The Zipper Bag is now available in stores like Big Bazaar, Spencers, Le Marche, Foodhall in  Delhi NCR, Reliance stores and many general trade stores in Mumbai, Pune, Bangalore,  Kolkata, Hyderabad, Chennai, Kerala, Punjab and also online at Big Basket, Amazon and  Flipkart at a price point of INR 229/. 

About Asahi Kasei: 

Premium Wrap, Frying Pan Foil, Cooking Sheet and Zipper Bag are the company’s four  primary food-related products in India, bringing the Japanese method of storing, cooking,  and baking to Indian kitchens. Each one a saviour in their own domain. Asahi Kasei is a global  giant in chemicals and material science. It has a turnover of $19.7 billion (in FY2020). 

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