Cerana Meads Celebrates World Earth Day with a Focus on Sustainable Mead Production

Cerana Meads, India’s leading mead brand, celebrates World Earth Day by emphasizing that meads are among the most sustainable alcoholic beverages known to mankind. With a rich history dating back as far as 7000 years, mead emerges as one of humanity’s earliest alcoholic brews, crafted through the fermentation of honey. The company aims to highlight how meads stand out among alcoholic beverages for their sustainable attributes, resonating with today’s environmental concerns. Across ancient Asia, Europe, and Africa, mead held a prominent status, reflecting its enduring cultural significance and ecological roots.

At the heart of Cerana’s ethos lies a deep commitment to environmental guardianship. Embracing the ‘farm-to-bottle’ philosophy, the company champions sustainable practices throughout its mead-making process. By prioritizing the well-being of bees and their habitats, Cerana ensures a mindful approach to honey sourcing. With honey harvested from specially designated ‘super chambers,’ the company preserves the innate flavours of the raw material. Furthermore, Cerana’s dedication extends to locally sourcing fruits, guaranteeing freshness while minimizing their carbon footprint. As the world observes World Earth Day, Cerana Meads stands as a symbol of sustainability within the beverage industry, signaling a future where indulgence harmonizes with environmental responsibility.

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